Question of the day — Are you nervous about speaking in front of a large group? If so, you’re not alone as up to 75% of people experience the fear of public speaking. In the Agricultural industry, as in many other fields, employers value individuals who can communicate effectively, both orally and in writing. Today, Stock Show University® is sharing the basics of creating a Prepared Public Speech, perfect for your next 4-H or FFA contest, or even a Junior National speaking contest this summer.
There are 5 steps to creating a successful Prepared Public Speech:
Number 1 — Know Your Audience
This is critical. Choose a topic that engages your audience and matches their age and experience. For example, a 4-H club with many first-year goat exhibitors might benefit from a speech on daily care practices, rather than an advanced topic like perfecting a back leg while fitting.
Number 2 — Select Your Core Message
Ask yourself: “What do I want people to take away from my speech?” Focus on one main idea to keep your audience engaged. For a speech on goat care, your core message might be the importance of healthy, hydrated skin—and why it matters. Once you have your core message, start your research.
Number 3 — Research and Evaluate Your Information
Stock Show U advice: Research until you drop. Use factual sources, not just websites that anyone can edit. Interviewing trusted professionals is also a great way to gather information. The more reliable sources you have, the stronger your speech will be.
Number 4 — Develop a Structure to Deliver Your Message
Organize your speech into three parts: Introduction, Body, and Conclusion.
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Introduction: Capture attention with a story or question. For example, share a memorable moment from your first regional goat show.
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Body: Provide the “meat and potatoes.” Include your research, like the benefits of Sullivan’s Vita Hair Nourishing Vitamin Package and tips for morning/night goat care routines.
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Conclusion: Bring your audience back to your core message and make it memorable.
Number 5 — Spice It Up
Make your speech sound like you. Avoid reading like a school paper—change sentence structure, make it conversational, and include quotes to connect with your audience. This keeps your speech relatable and interesting.
For more tips from Stock Show University®, click here!
