Swing by the Sullivan Supply trailer and see sales representative Courtney Bell to grab all of the at home and show day needs!

A successful daily care routine program starts in the wash rack. At Sullivan Supply, Inc., each shampoo is strategically formulated and designed to meet a specific need, whether you’re building hair volume, restoring moisture, removing residue, or enhancing color. If you are questions what shampoo is right for your animal or a situation, we are here to help you select the right Sullivan’s shampoo for your daily routine and show-day prep.

Sullivan’s Clear Choice is the ultimate everyday livestock shampoo. Made from organic, plant-based, pure-grade resources, this 100% natural formula is perfectly pH balanced for sensitive skin and hair. It uses advanced cleansing technology to attach to dirt and pull it away from the hide without harsh detergents, petroleum, or solvents that strip natural oils. Fortified with VITA HAIR, a nourishing vitamin package that stimulates hair growth and supports skin health, Clear Choice is recommended for daily use on all livestock.

Sullivan’s Break Away – This anti-residue shampoo hits the reset button after show day. Designed to eliminate unwanted oils, debris, and adhesive remover residue, this powerful formula breaks down heavy buildup missed during breakdown procedures. It’s ideal for washing out heavy oils and grime, but because of its deep-cleansing strength, daily use is not recommended as it may cause dryness.

Sullivan’s Natural White enhances white hair and wool without harsh chemicals or purple dyes. This dye-free whitening shampoo cleans deep into the skin while brightening lighter hair coats. Infused with coconut oils and safe for daily use, Natural White promotes healthy skin and hair without staining concerns. For best coverage, it’s recommended to apply with a Sullivan Supply Soap Foamer.

Sullivan’s Bright Lights – This shampoo takes brightness to the next level. Designed to intensify all coat colors while breaking away yellow tints and stains, this whitening shampoo delivers powerful results without abrasives, toxins, petroleum, or solvents. Formulated with high-grade organic, plant-based resources and fortified with VITA HAIR, Bright Lights enhances shine and brilliance while maintaining hide health. Recommended for cattle, sheep, swine, and goats.

If you’re looking to build body and dimension, Sullivan’s Volumizer shampoo is the go-to. Fortified with Sullivan’s VITA HAIR and a nourishing vitamin package, this technologically advanced formula creates an opposite acting polar electrical charge that pushes each hair follicle apart—preventing hair from sticking together and increasing volume. Plant-based and neutral pH, Volumizer gently cleanses deep into the roots while promoting hair and hide health without adding weight. It’s recommended for daily use and is designed to be applied with a Sullivan Supply Soap Foamer.

Now, for hydration without heaviness, Sullivan’s Rejuvenate shampoo delivers the perfect non-degreasing clean. Safe for hogs, sheep, goats, horses, and slick shear cattle, Rejuvenate is formulated with olive oil, pomegranate extract, and the Vita Skin package to hydrate while preserving key natural oils. It helps tighten pores, tone skin, and leave hides silky smooth. Gentle enough for daily use, Rejuvenate cleans without dryness or irritation concerns.

Choosing the correct shampoo isn’t just about getting your animal clean, it’s about building the foundation for a healthier hide and  hair, PLUS giving you a competitive edge in the show ring. With the right Sullivan Supply shampoo in your daily care routine, you’re not just washing, you’re preparing for success.

Want to read more Stock Show University® articles? Visit https://www.sullivansupply.com/category/stock-show-university/ and click on the Education tab!

Jordan’s impact on the livestock industry reaches far beyond the show ring. Whether she’s organizing events, encouraging young exhibitors, supporting families behind the scenes, or raising her own four boys, she has built a reputation for making people feel valued, capable, and supported. To many, she’s a leader in the sheep industry. To those closest to her, she’s a loyal friend, devoted mom, mentor, and someone who truly lives “for the kids.”

Alongside her mother, Jordan helped create the Mark Banbury Memorial Lamb Show, which has grown into one of the most respected and well-attended lamb shows in the country. Families, breeders, and exhibitors travel from all over to be part of an event centered around creating positive experiences for youth exhibitors.

“The whole idea has always been to make it youth-focused with kids in mind,” said Katie Cull, Sullivan Supply Sales & Site Manager – Ohio. “It’s really more of an experience and less of a jackpot.”

From contests and giveaways to sponsored Wi-Fi for livestock exhibitors at the Ohio State Fair and free coffee for families, Jordan constantly looks for ways to make people feel welcomed and appreciated. Every exhibitor leaves with something, not just prizes, but memories, confidence, and a sense of belonging.

One of the proudest moments for those closest to Jordan was watching her vision for The Block Futurity Sale come to life.

“It started as an idea over a cup of coffee on her front porch,” shared Madison Banbury. “Watching her stand up and speak at the inaugural sale in front of breeders and industry people from across the country was one of the proudest moments of our friendship.”

But beyond the success of the events she builds, some of the most meaningful moments come from watching Jordan as a mom.

“Watching her kids grow in the ring has been emotional, from Finn’s first trip into the ring to his first banners, and now Bo jumping into the goat deal with both feet,” Banbury said.

Jordan’s husband, Thomas Butler, says much of what people see publicly is only part of the story.

“Jordan is the breadwinner in our family,” Butler shared. “She took The Farm Printing from a side hustle to a thriving full-time business. The flexibility has allowed her to be a super show mom and a great shepherd to our small flock.”

That same work ethic carries into the way she raises her boys in the livestock industry.

“The boys and her are in the barn every night working on showmanship or whatever needs done,” Butler said. “There are sweat and tears all the time, but she also makes sure the boys have fun.”

Even with all the roles she carries, mom, business owner, show manager, coach, and planner, Jordan still has a unique ability to make every young exhibitor feel important, whether they are winning banners or stepping into the ring for the first time.

“She truly pays it forward,” Cull explained. “Jordan understands that success means little unless you help others rise along the way.”

At the center of everything Jordan does are the values she teaches through the livestock industry: hard work, kindness, responsibility, sportsmanship, and giving back to others. She leads by example and reminds young exhibitors that success is about far more than banners and buckles.

“Jordan cares deeply about all of these things,” Butler said, “and because of that, she is relentless in trying to make everything better.”

Through every late night, road trip, show day, and opportunity she creates for young exhibitors, Jordan continues to shape the livestock industry into a community built on encouragement, generosity, and heart.

The FIRST and ONLY 20 units available from WHF Risen N382 this spring breeding season will sell TONIGHT at 7PM CST.

Selected by CK Cattle for $90,000, WHF Risen N382 combines elite phenotype, proven genetics, and breed-leading performance in one exciting package!

View the Video & Register to bid: https://bit.ly/CKCattle_Risen_SemenOffering

The best time to stock up? Before you run out at the barn. Mid-Year Markdowns are happening now.

Shop now: Sullivan Supply

We would like to wish Dr. Mary Booth of Oklahoma a happy birthday!

Two Legendary Feeds. One Incredible Meal. Join us at the Exposition to celebrate our shared commitment to livestock families and the future of the industry. Monday at 6:30 PM outside the sheep barn.

Sullivan Supply would like to wish Craig Sand of Oklahoma a happy birthday!

Register for the 2026 Faces of Leadership Conference! The 2026 conference will be held in Boise, July 29–Aug. 1, with intermediate and senior members gaining the greatest benefit from this impactful leadership opportunity. Participants are responsible for their own travel arrangements. For more information, click here.

Sullivan Supply would like to wish Jason and Shannon Farmer of Indiana a happy anniversary!

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